Edmonton is a services city. Between the trades, solar companies in the summer boom, mortgage brokers in the suburbs, and insurance agencies scattered across the metro, there is no shortage of businesses generating leads every month. The problem is the same one everywhere: follow-up falls off after the first week, and by month three those leads are considered dead. But Edmonton also has something working in its favour. The city is big enough to generate serious lead volume yet small enough that people remember who they inquired with. When someone in Windermere or Sherwood Park gets a text that says 'Hi, it is Sarah from [your company], is this the same Jamie who inquired about a quote back in March?' the response rate is higher than you would expect, because the relationship still exists. They just needed a nudge.
Lead reactivation for Edmonton businesses
If you run a business in Edmonton, you have probably spent years collecting leads from Google, Facebook, trade shows, and referrals. Most of those people inquired once, your team followed up once or twice, and then they went quiet. They are still in your CRM. We go back through that list by text, restart the conversation, and hand you the people who are ready to talk again. You only pay when it works.
On this page
Why Edmonton businesses lose more leads than they realize
Industries where this works especially well in Edmonton
Solar is enormous here. Every summer there is a fresh wave of quote requests, and by fall half of them have gone cold waiting for the homeowner to talk to their spouse. Home services companies running Angi and HomeAdvisor leads through the Edmonton metro lose money every time an estimate goes unfollowed. Insurance brokers in the suburbs have years of quoted-but-never-bound leads sitting in their pipeline. Mortgage brokers in St. Albert and Sherwood Park have thousands of pre-approval drop-offs. And coaching and tutoring businesses that market to Edmonton families have sign-up lists they stopped working months ago. All of these are recoverable.
How a Hand-Raise Test works for an Edmonton list
We take a sample of your old leads, typically 300 to a few thousand. Over 7 to 30 days, we send conversational text messages from a persona calibrated to your business. The message opens with a name, your company, and a reference to whatever they originally inquired about. If they reply, the conversation continues with light qualification and objection handling, all by text, until they either confirm interest and book a call, or tell us they have moved on. Your team never picks up the phone to a cold person. We update your CRM with who responded and who wants a callback, so your staff works in the system they already know.
Industries where this works especially well in Edmonton
These are the industries where we have the most experience and the strongest results in the Edmonton market. Each link takes you to a deeper breakdown of how reactivation works for that industry.
Solar
solar companies
Home services
home service contractors
Insurance
insurance agencies and producers
Mortgages
mortgage brokers and loan officers
Tutoring
tutoring centers and education providers
See all 12 industries we work with.
The honest objection
Can't I just text them myself?
You can, and a few owners try it. They block off an afternoon, fire out forty texts, catch a couple of replies, then a customer walks in and the list sits untouched for another month. Doing it by hand is slow, it never really gets finished, and it competes with everything else on your plate.
The bigger issue is what you actually say. A quick “hey, still interested?” gets ignored. The messages we send to your old leads come from years of direct-response marketing, built on Dean Jackson's nine-word email and the questioning method from Neil Rackham's SPIN Selling. They are short, they feel personal, and they are written to reopen a real conversation instead of sounding like a pitch. That wording is the part most people get wrong, and it is the difference between a list that stays silent and one that books calls.
Dean Jackson's nine-word email
Short, curious, and almost impossible to ignore. It earns a reply without asking anyone to commit to anything, so the conversation starts on their terms.
SPIN Selling by Neil Rackham
Questions that surface the real problem before anyone pitches a thing. The people who answer are the ones actually ready to do something about it.
I'm not going to pretend it is magic. A message can only wake up someone who had genuine interest in the first place. What we do is make sure the ones who did hear from you in a way that actually gets a response, which is usually more than a busy team gets doing it between everything else.
What a real hand-raise looks like
We only send you people worth picking up the phone for
A booked call is easy to fake. A good one is not. Before anyone reaches your calendar, they clear the same three bars:
They have the exact problem you fix
And they are looking for a fix right now, not someday. We only put people in front of you who are dealing with the thing you solve at the moment we talk to them.
They can afford your best option
Not just your cheapest package. These are people with more than enough budget for your highest-priced product or service, so your team is never talking someone into something they cannot buy.
They are ready to move now
They want to move forward with you on the call, right there and then. Not "let me think about it" for another quarter. Ready to take the next step while you have them.
Anyone who does not clear all three never lands on your calendar. Your team spends its time closing the people who are ready, not sorting through tire-kickers.
Frequently asked questions about lead reactivation in Edmonton
Do you work with Edmonton businesses specifically?
Does it matter that my leads are from Edmonton and area?
Can you message leads from outside the Edmonton metro?
Is there a minimum list size for an Edmonton test?
See it for yourself
Try the demo, then try to break it
This is the same conversation your old leads would get. Reply the way a real customer would, throw curveballs at it, and see how it holds up. It is free and there is nothing to sign up for.
Free Hand-Raise Test on a sample of your own list. You only pay when it works.