Lead reactivation for online stores and DTC brands
Recover abandoned carts and win back the buyers who never reordered
Your recovery emails barely dent a 70 percent abandonment rate and open rates keep sliding. We restart the conversation by text with your abandoned carts and one-time buyers, handle the objection, and drive them back to checkout. You only pay when it works.
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In e-commerce, this is the money left on the table:
- Abandoned-cart rates over 70 percent while email recovery barely moves the needle
- One-time buyers you cannot get to reorder no matter how many emails you send
- Browse-abandoners who got as far as checkout and vanished
- Email open rates sliding year over year because inboxes are full
- Retargeting getting pricier and weaker with every privacy change
Does this sound familiar?
Your abandoned cart rate sits north of 70 percent and the recovery emails barely move it anymore, because open rates keep sliding and nobody reads them. Retargeting got expensive and blunt after the privacy changes, so you are paying more to chase people who already know you. Meanwhile the one-time buyers who never reordered and the browse-abandoners just sit in your email platform as a list, not revenue. We reach those segments by two-way SMS, which people actually open, have a real conversation instead of a blast, handle the 'found it cheaper' or 'forgot about it' objection, and drive them back to checkout. We are not going to fix a pricing problem your market will not bear. But your email misses roughly 80 percent of these people, so what is that unopened list actually worth if someone texted them like a human?
How we reactivate online stores and dtc brands leads
We text your abandoned-cart contacts and past buyers, referencing the product or category they were looking at. The conversation handles questions about availability and drives them back to complete the purchase or make a repeat order.
We run two-way SMS conversations, not blasts. The AI handles 'found it cheaper' and 'forgot about it,' offers an incentive when it makes sense, and sends them back to checkout. Opt-out rates stay low.
Why text beats email for cart abandonment
Abandoned-cart emails have declining open rates. A text message gets seen. It arrives on the same device they were shopping on, gets opened within minutes, and does not compete with 50 other promotional emails. The conversion lift from adding text to your cart recovery stack is meaningful.
Past buyers and the repeat purchase conversation
A customer who bought once and never came back is not disloyal. They are just not thinking about you. A text that references their last order and introduces something new starts a real conversation. Past buyers convert at a far higher rate than new prospects because trust is already established.
What those leads are actually worth
Say you have 20,000 contacts across carts and past buyers. If 25 to 40 percent engage and 5 percent buy, that is 250 to 400 recovered orders. At an $80 average that is $20,000 to $32,000, and it repeats as new carts feed in.
Reactivating online stores and dtc brands leads across Alberta
We work with e-commerce businesses across Canada and the US. Geography matters less here because your customers can be anywhere. Alberta-based brands can pair this with local outreach for in-person pickup or regional offers.
Not in Alberta? The Hand-Raise Test works on any opted-in list anywhere in Canada or the United States. Get in touch.
The honest objection
Can't I just text them myself?
You can, and a few owners try it. They block off an afternoon, fire out forty texts, catch a couple of replies, then a customer walks in and the list sits untouched for another month. Doing it by hand is slow, it never really gets finished, and it competes with everything else on your plate.
The bigger issue is what you actually say. A quick “hey, still interested?” gets ignored. The messages we send to your old leads come from years of direct-response marketing, built on Dean Jackson's nine-word email and the questioning method from Neil Rackham's SPIN Selling. They are short, they feel personal, and they are written to reopen a real conversation instead of sounding like a pitch. That wording is the part most people get wrong, and it is the difference between a list that stays silent and one that books calls.
Dean Jackson's nine-word email
Short, curious, and almost impossible to ignore. It earns a reply without asking anyone to commit to anything, so the conversation starts on their terms.
SPIN Selling by Neil Rackham
Questions that surface the real problem before anyone pitches a thing. The people who answer are the ones actually ready to do something about it.
I'm not going to pretend it is magic. A message can only wake up someone who had genuine interest in the first place. What we do is make sure the ones who did hear from you in a way that actually gets a response, which is usually more than a busy team gets doing it between everything else.
What a real hand-raise looks like
We only send you people worth picking up the phone for
A booked call is easy to fake. A good one is not. Before anyone reaches your calendar, they clear the same three bars:
They have the exact problem you fix
And they are looking for a fix right now, not someday. We only put people in front of you who are dealing with the thing you solve at the moment we talk to them.
They can afford your best option
Not just your cheapest package. These are people with more than enough budget for your highest-priced product or service, so your team is never talking someone into something they cannot buy.
They are ready to move now
They want to move forward with you on the call, right there and then. Not "let me think about it" for another quarter. Ready to take the next step while you have them.
Anyone who does not clear all three never lands on your calendar. Your team spends its time closing the people who are ready, not sorting through tire-kickers.
The numbers across every list we have worked
$2.3M+
Found revenue
47%
Avg reply rate
250+
Businesses served
48hrs
To first result
Questions online stores and DTC brands ask
How do I recover abandoned carts?+
Reach shoppers on the channel they actually read. SMS open rates dwarf email. We start a real conversation, handle the reason they hesitated, and send them back to checkout.
Does SMS really beat email for this?+
For recovery, yes. Text gets read in minutes while recovery emails sit unopened. We catch the majority your email flows miss.
Will customers find it annoying?+
It is conversational, not spammy. It asks, handles objections, and helps. Opt-out rates typically stay under a couple of percent.
What does it cost to try?+
Nothing upfront. We prove it on a sample of your list first, then agree on a price per recovered sale once you see it working.
See it for yourself
Try the demo, then try to break it
This is the same conversation your old online stores and DTC brands leads would get. Reply the way a real customer would, throw curveballs at it, and see how it holds up. It is free and there is nothing to sign up for.
Free Hand-Raise Test on a sample of your own list. You only pay when it works.